ÿþ<META HTTP-EQUIV="Content-Type" CONTENT="text/html; charset=us-ascii"> <!DOCTYPE HTML PUBLIC "-//IETF//DTD HTML//EN"> <html> <head> <meta name="GENERATOR" content="Microsoft FrontPage 3.0"> <title>Database Books from Auerbach</title> <style> a:link {text-decoration:none; color:#AC1A01; font-family:sans-serif} a:visited {text-decoration:none; color:#191970; font-family:sans-serif} a:hover {text-decoration:none; color:#FF0000; font-family:sans-serif} </style> </head> <body style="background-color:#FFFFFF; font-family:sans-serif"> <script src="http://www.google-analytics.com/urchin.js" type="text/javascript"> </script> <script type="text/javascript"> _uacct = "UA-2222859-1"; urchinTracker(); </script> <center> <table width="950" border="0"> <tbody> <tr valign="top"> <td width="500"> <table> <tbody> <tr> <td colspan="2" style="margin:30px; padding:15px;"> <a href="#books"><img src="http://ittoday.info/catalog/images/Database.jpg" border="0"></a> </td> </tr> <tr> <td colspan="2"> <p style="font-size:.8em; font-weight:bold">For more than 50 years, Auerbach has been publishing for IT professionals. We offer a wide range of publications&#151;both in print and electronic. Auerbach&#039;s complete catalog of books features titles in these categories&#058; </p> </td> </tr> <tr Valign="top"> <td> <ul style="font-size:.8em; font-weight:bold"> <li><a href="http://www.ittoday.info/catalog/cataloghome.htm#newbooks">New Books</a> <li><a href="http://www.ittoday.info/catalog/catalogit.htm">IT Management</a> <li><a href="http://www.ittoday.info/catalog/catalogsd.htm">Software Engineering and Systems Development</a> <li><a href="http://www.ittoday.info/catalog/projectmanagement.htm">Project Management</a> <li><a href="http://www.ittoday.info/catalog/catalogpi.htm">Process Improvement</a> <li><script type="text/javascript" src="http://w.sharethis.com/widget/?tabs=web%2Cpost%2Cemail&amp;charset=utf-8&amp;style=default&amp;publisher=c79f04e4-7f5b-483e-8eb1-d52b525c3483"></script></li> </ul> </td> <td> <ul style="font-size:.8em; font-weight:bold"> <li><a href="http://www.ittoday.info/catalog/catalognet.htm">Networking and Telecommunications</a> <li><a href="http://www.ittoday.info/catalog/catalogdb.htm">Database</a> <li><a href="http://www.ittoday.info/catalog/catalogopns.htm">Data Center and Operations Management</a> <li><a href="http://www.ittoday.info/catalog/catalogsec.htm">Information Security and Audit</a> </ul> </td> </tr> <tr> <td colspan=2 style="margin:30px; padding:15px;"> <p style="font-size:1.6em; text-align:left; color:#730000; font-weight:bold"> On-Line Resources </p> </td> <tr> <tr> <td colspan="2"> <p style="font-size:.75em; font-weight:bold; text-align:left;"> <img src="http://www.ittoday.info/catalog/images/White10pxSpacer.jpg" border="0" align="left"> <a href="http://www.ittoday.info"><img src="http://www.ittoday.info/catalog/images/ITToday.jpg" border="0" align="left"></a><img src="http://www.ittoday.info/catalog/images/White10pxSpacer.jpg" border="0" align="left"> <a href="http://www.ism-journal.com/ITToday/ITTarchives.htm" target="blank">Read articles</a> from the archives of <b>IT Today,</b> Auerbach's free newsletter. </p> </td> </tr> <tr> <td colspan="2"> <br> <p style="font-size:.75em; font-weight:bold; text-align:left;"> <img src="http://www.ittoday.info/catalog/images/White10pxSpacer.jpg" border="0" align="left"> <a href="http://www.itperformanceimprovement.com/"><img src="http://www.ittoday.info/catalog/images/ITPerform.jpg" border="0" align="left"></a><img src="http://www.ittoday.info/catalog/images/White10pxSpacer.jpg" border="0" align="left"> Make your team a high-performance team&#033; This free newsletter shows you how to do improvement. </p> </td> </tr> <tr> <td colspan="2"> <br> <p style="font-weight:bold; font-size:.75em; text-align:left;"> <img src="http://www.ittoday.info/catalog/images/White10pxSpacer.jpg" border="0" align="left"> <a href="http://www.infosectoday.com/"><img src="http://www.ittoday.info/catalog/images/InfoSecToday.jpg" border="0" align="left"></a><img src="http://www.ittoday.info/catalog/images/White10pxSpacer.jpg" border="0" align="left"> Doing its part to make cyberspace safer, <a href="http://www.infosectoday.com/"><b>InfoSec Today</b></a> has the latest from the everchanging world of information security. </p> </td> </tr> <tr> <td colspan="2"> <br> <p style="font-size:.75em; font-weight:bold; text-align:left;"> <img src="http://www.ittoday.info/catalog/images/White10pxSpacer.jpg" border="0" align="left"> <a href="http://leaninsider.productivitypress.com/"> <img src="http://www.ittoday.info/catalog/images/LeanInsider.jpg" border="0" align="left"> </a> <img src="http://www.ittoday.info/catalog/images/White10pxSpacer.jpg" border="0" align="left"> A blog of news, research, and trends on all things lean. </p> </td> </tr> <tr> <td colspan="2"> <br> <p style="font-size:.75em; font-weight:bold; text-align:left;"> <img src="http://www.ittoday.info/catalog/images/White10pxSpacer.jpg" border="0" align="left"> <a href="http://www.crcnetbase.com/"><img src="http://www.ittoday.info/catalog/images/NetBaseLogo.jpg" border="0" align="left"></a><img src="http://www.ittoday.info/catalog/images/White10pxSpacer.jpg" border="0" align="left"> <a href="http://www.crcnetbase.com/">CRCnetBASE</a> offers on-line all of Auerbach's books, references, and encyclopedias. E-books, licenses, and subscriptions available from <a href="http://www.crcnetbase.com/">CRC Press</a>.</p> <br> </td> </tr> </tbody> </table> </td> <td style="width:25;"> &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </td> <!--<td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"> <a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9781439868362&AF=WAUER" target="blank"> Practical Data Mining </a></td><td style="width:100px; margin:5px; padding:5px;"> <img src="http://www.ittoday.info/catalog/images/covers80w/K13109.jpg" Border=0> </td>--> <!--ISBN 9781439868362--><!--BBD 13-Dec-11--> <!--<td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"> <a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9781439870761&AF=WAUER" target="blank"> Data Warehouse Designs: Achieving ROI with Market Basket Analysis and Time Variance </a></td><td style="width:100px; margin:5px; padding:5px;"> <img src="http://www.ittoday.info/catalog/images/covers80w/K13245.jpg" Border=0> </td>--> <!--ISBN 9781439870761--><!--BBD 12-Dec-11--> <td style="width:400;"> <br> <table style="background-color:#E0E0D1"> <tbody> <tr valign="top"> <td style="margin:30px; padding:15px;"> <p style="font-size:1.75em; text-align:left; color:#730000;"> <!--<a href="http://www.crcpress.com/product/isbn/9781439861769?AF=W1137" target="blank">--> <b>Featured Books</b> <!--</a>--> </p> </td> </tr> <tr valign="top"> <td style="width:400px; margin:30px; padding:15px;"> <a href="http://www.crcpress.com/product/isbn/9781439870761?AF=W1137" target="blank"> <img src="http://www.ittoday.info/catalog/images/covers150w/K13245.jpg" align="right" Border=0> </a> <p style="font-size:.8em; text-align:left;"> Market Basket Analysis (MBA) provides the ability to continually monitor the affinities of a business and can help an organization achieve a key competitive advantage. Time Variant data enables data warehouses to directly associate events in the past with the participants in each individual event. In the past however, the use of these powerful tools in tandem led to performance degradation and resulted in unactionable and even damaging information. <a href="http://www.crcpress.com/product/isbn/9781439870761?AF=W1137" target="blank"><b>Data Warehouse Designs: Achieving ROI with Market Basket Analysis and Time Variance</b></a> presents an innovative, soup-to-nuts approach that successfully combines what was previously incompatible, without degradation, and uses the relational architecture already in place. Built around two main chapters, Market Basket Solution Definition and Time Variant Solution Definition, it provides a tangible how-to design that can be used to facilitate MBA within the context of a data warehouse. </p> </td> </tr> <tr valign="top"> <td style="width:400px; margin:30px; padding:15px;"> <a href="http://www.crcpress.com/product/isbn/9781439868362?AF=W1137" target="blank"> <img src="http://www.ittoday.info/catalog/images/covers150w/K13109.jpg" align="right" Border=0> </a> <p style="font-size:.8em; text-align:left;"> Revealing the lessons known to the seasoned expert, yet rarely written down for the uninitiated, <a href="http://www.crcpress.com/product/isbn/9781439868362?AF=W1137" target="blank"><b>Practical Data Mining</b></a> explains the ins-and-outs of the detection, characterization, and exploitation of actionable patterns in data. This working field manual outlines the what, when, why, and how of data mining and offers an easy-to-follow, six-step spiral process. Catering to IT consultants, professional data analysts, and sophisticated data owners, this systematic, yet informal treatment will help readers answer questions, such as: Helping you avoid common mistakes, the book describes specific genres of data mining practice. Most chapters contain one or more case studies with detailed projects descriptions, methods used, challenges encountered, and results obtained. The book includes working checklists for each phase of the data mining process. Your passport to successful technical and planning discussions with management, senior scientists, and customers, these checklists lay out the right questions to ask and the right points to make from an insider s point of view. </p> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table> <br> <br> <table width="950" style="background-color:#730000"> <tbody> <tr valign="top"> <td> <p style="font-size:1.75em; font-weight:bold; color:#E0E0D1; text-align:left;"> <a name="books">&nbsp;&nbsp;&nbsp;&nbsp;Auerbach Books on Database and Data</p> </td> </tr> </tbody> </table> <br> <br> <table width="850"> <tbody> <tr valign= top > <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"> <a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9781439854549&AF=WAUER" target="blank"> Data Mining Tools for Malware Detection </a></td><td style="width:100px; margin:5px; padding:5px;"> <img src="http://www.ittoday.info/catalog/images/covers80w/K12530.jpg" Border=0> </td> <!--ISBN 9781439854549--><!--BBD 01-Dec-11--> <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"> <a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9781439861769&AF=WAUER" target="blank"> Database Design Using Entity-Relationship Diagrams, Second Edition </a></td><td style="width:100px; margin:5px; padding:5px;"> <img src="http://www.ittoday.info/catalog/images/covers80w/K12857.jpg" Border=0> </td> <!--ISBN 9781439861769--><!--BBD 27-Sep-11--> <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"> <a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9781439839386&AF=WAUER" target="blank"> Data Mining in Biomedical Imaging, Signaling, and Systems </a></td><td style="width:100px; margin:5px; padding:5px;"> <img src="http://www.ittoday.info/catalog/images/covers80w/K11798.jpg" Border=0> </td> <!--ISBN 9781439839386--><!--BBD May 12, 2011--> <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"> <a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9781439839423&AF=WAUER" target="blank"> Data Mining and Machine Learning in Cybersecurity </a></td><td style="width:100px; margin:5px; padding:5px;"> <img src="http://www.ittoday.info/catalog/images/covers80w/K11801.jpg" Border=0> </td> <!--ISBN 9781439839423--><!--BBD 04/25/2011--> </tr> </tbody> </table> <br> <br> <hr align=center width="500" /> <br> <br> <table width="850"> <tbody> <tr valign= top > <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"> <a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9781439850466&AF=WAUER" target="blank"> Music Emotion Recognition </a></td><td style="width:100px; margin:5px; padding:5px;"> <img src="http://www.ittoday.info/catalog/images/covers80w/K12296.jpg" Border=0> </td> <!--ISBN 9781439850466--><!--BBD 02/16/2011--> <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"><a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9781420082814&AF=WAUER" target="blank">The Decision Model: A Business Logic Framework Linking Business and Technology</a></td> <td style="width:100px; margin:5px; padding:5px;"><img src="http://www.ittoday.info/catalog/images/covers80w/AU2817.jpg" Border=0></td> <!--ISBN 9781420082814--><!--BBD 10/15/2009--> <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"><a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9781420084122&AF=WAUER" target="blank">HOWTO Secure and Audit Oracle 10g and 11g</a></td> <td style="width:100px; margin:5px; padding:5px;"><img src="http://www.ittoday.info/catalog/images/covers80w/AU2417.jpg" Border=0></td> <!--ISBN 9781420084122--><!--BBD 03/10/2009--> <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"><a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9780849385223&AF=WAUER" target="blank">Data Mining Methods and Applications</a></td> <td style="width:100px; margin:5px; padding:5px;"> <img src="http://www.ittoday.info/catalog/images/covers80w/AU8522.jpg" Border=0></td> <!--ISBN 9780849385223--><!--BBD 12/22/2007--> </tr> </tbody> </table> <br> <br> <hr align=center width="500" /> <br> <br> <table width="850"> <tbody> <tr valign= top > <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"><a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9780849350801&AF=WAUER" target="blank">Building Trustworthy Semantic Webs</a></td> <td style="width:100px; margin:5px; padding:5px;"><img src="http://www.ittoday.info/catalog/images/covers80w/AU5080.jpg" Border=0></td> <!--ISBN 9780849350801--><!--BBD 12/05/2007--> <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"><a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9780849397127&AF=WAUER" target="blank">Encyclopedia of Library and Information Sciences, Third Edition (Print Version)</a></td> <td style="width:100px; margin:5px; padding:5px;"><img src="http://www.ittoday.info/catalog/images/covers80w/DK9712.jpg" Border=0></td> <!--ISBN 9780849397127--><!--BBD 12/01/2009--> <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"><a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9781420078213&AF=WAUER" target="blank">Handbook of Enterprise Integration</a></td> <td style="width:100px; margin:5px; padding:5px;"><img src="http://www.ittoday.info/catalog/images/covers80w/AU8216.jpg" Border=0></td> <!--ISBN 9781420078213--><!--BBD 11/03/2009--> <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"><a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9781420067231&AF=WAUER" target="blank">Data Mining for Intelligence, Fraud &#38; Criminal Detection: Advanced Analytics &#38; Information Sharing Technologies</a></td> <td style="width:100px; margin:5px; padding:5px;"><img src="http://www.ittoday.info/catalog/images/covers80w/AU6723.jpg" Border=0></td> <!--ISBN 9781420067231--><!--BBD 12/22/2008--> </tr> </tbody> </table> <br> <br> <hr align=center width="500" /> <br> <br> <table width="850"> <tbody> <tr valign= top > <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"><a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9780849333750&AF=WAUER" target="blank">Neural Networks for Applied Sciences and Engineering: From Fundamentals to Complex Pattern Recognition</a></td> <td style="width:100px; margin:5px; padding:5px;"><img src="http://www.ittoday.info/catalog/images/covers80w/AU3375.jpg" Border=0></td> <!--ISBN 9780849333750--><!--BBD 09/12/2006--> <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"><a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9780849323102&AF=WAUER" target="blank">Business Process Management Systems: Strategy and Implementation</a></td> <td style="width:100px; margin:5px; padding:5px;"><img src="http://www.ittoday.info/catalog/images/covers80w/AU2310.jpg" Border=0></td> <!--ISBN 9780849323102--><!--BBD 09/09/2005--> <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"><a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9780849380594&AF=WAUER" target="blank">Implementing Electronic Document and Record Management Systems</a></td> <td style="width:100px; margin:5px; padding:5px;"><img src="http://www.ittoday.info/catalog/images/covers80w/AU8059.jpg" Border=0></td> <!--ISBN 9780849380594--><!--BBD 08/24/2007--> <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"><a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9781420083941&AF=WAUER" target="blank">Strategic Data Warehousing: Achieving Alignment with Business</a></td> <td style="width:100px; margin:5px; padding:5px;"><img src="http://www.ittoday.info/catalog/images/covers80w/AU3945.jpg" Border=0></td> <!--ISBN 9781420083941--><!--BBD 07/29/2009--> </tr> </tbody> </table> <br> <br> <hr align=center width="500" /> <br> <br> <table width="850"> <tbody> <tr valign= top > <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"><a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9781439806005&AF=WAUER" target="blank">Knowledge Management in Public Health</a></td> <td style="width:100px; margin:5px; padding:5px;"><img src="http://www.ittoday.info/catalog/images/covers80w/K10300.jpg" Border=0></td> <!--ISBN 9781439806005--><!--BBD 07/29/2009--> <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"><a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9781420045901&AF=WAUER" target="blank">Design and Implementation of Data Mining Tools</a></td> <td style="width:100px; margin:5px; padding:5px;"><img src="http://www.ittoday.info/catalog/images/covers80w/AU4590.jpg" Border=0></td> <!--ISBN 9781420045901--><!--BBD 06/18/2009--> <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"><a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9780849322242&AF=WAUER" target="blank">Database and Applications Security: Integrating Information Security and Data Management</a></td> <td style="width:100px; margin:5px; padding:5px;"><img src="http://www.ittoday.info/catalog/images/covers80w/AU2224.jpg" Border=0></td> <!--ISBN 9780849322242--><!--BBD 05/26/2005--> <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"><a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9780849328008&AF=WAUER" target="blank">Grid Database Design</a></td> <td style="width:100px; margin:5px; padding:5px;"><img src="http://www.ittoday.info/catalog/images/covers80w/AU2800.jpg" Border=0></td> <!--ISBN 9780849328008--><!--BBD 05/26/2005--> </tr> </tbody> </table> <br> <br> <hr align=center width="500" /> <br> <br> <table width="850"> <tbody> <tr valign= top > <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"><a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9780849318535&AF=WAUER" target="blank">Logical Database Design Principles</a></td> <td style="width:100px; margin:5px; padding:5px;"><img src="http://www.ittoday.info/catalog/images/covers80w/AU1853.jpg" Border=0></td> <!--ISBN 9780849318535--><!--BBD 05/12/2005--> <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"><a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9781420072471&AF=WAUER" target="blank">Oracle Identity Management: Governance, Risk, and Compliance Architecture, Third Edition</a></td> <td style="width:100px; margin:5px; padding:5px;"><img src="http://www.ittoday.info/catalog/images/covers80w/AU7247.jpg" Border=0></td> <!--ISBN 9781420072471--><!--BBD 04/09/2008--> <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"><a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9781420064629&AF=WAUER" target="blank">Building and Maintaining a Data Warehouse</a></td> <td style="width:100px; margin:5px; padding:5px;"><img src="http://www.ittoday.info/catalog/images/covers80w/AU6462.jpg" Border=0></td> <!--ISBN 9781420064629--><!--BBD 03/18/2008--> <td style="margin:5px; padding:5px; width:80px; font-size:.75em; text-align:left;"><a href="http://www.crcpress.com/shopping_cart/products/product_detail.asp?isbn=9780849333187&AF=WAUER" target="blank">Database Development and Management</a></td> <td style="width:100px; margin:5px; padding:5px;"><img src="http://www.ittoday.info/catalog/images/covers80w/AU3318.jpg" Border=0></td> <!--ISBN 9780849333187--><!--BBD 01/13/2006--> </tr> </tbody> </table> <br> <br> <hr align=center width="500" /> <br> <br> <p style="font-size:.67em">Certain names and logos on this page and others may constitute trademarks, servicemarks, or tradenames of <a HREF="http://www.crcpress.com" TARGET="_parent">Taylor &amp; 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